Material supplied by VTNA may be used for educational analysis or research only. Any editing, reproduction, publication, rebroadcast, public showing or public display may be prohibited by copyright laws. For any such use, please visit NBC NEWS Archives XPRESS.
(Studio: Kate Snow) Report introduced.
(San Francisco: Jo Ling Kent) A new online site that sells "brandless" household goods in order to eliminate the "brand tax" featured; scenes shown from San Francisco; business market statistics cited. [Brandless co-founder Tina SHARKEY††- talks about the brand markup system; states we are redefining what a "brand" means.] [Brandless buyer Maggie AKERS‡- says the quality was surprising.] [The Boston Consulting Group Gabrielle NOVACEK†- cites consumer interest in local products over traditional brands
- Snow, Kate;
- Kent, Jo Ling
Note to sponsor members: The Vanderbilt Television News Archive video player requires a modern operating system and browser to work properly. If you are experiencing playback problems, check the minimum requirements and adjust your setup accordingly. After adjustments, if you continue to experience problems, please contact us.
Welcome! Above is the abstract of the item that you're interested in viewing from the Vanderbilt Television News Archive's collection. You have three options if you'd like to view this item:
- You may request a loan of this video by registering on our website and placing an order.
- You may visit the Television News Archive on the Vanderbilt campus to view on-site from the Archive's collection.
- If you are associated with a college or university, you may ask your library if they would like to become a sponsor, which would give students and faculty at your institution the ability to view items from our collection.
If you believe that you are associated with a sponsoring college or university and have received this message in error, please let us know.