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Television Ads. / Image of Bus. #115912

ABC Evening News for Tuesday, May 03, 1988
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(Studio: Peter Jennings) Report introduced.

(No location given: Jeff Greenfield) Changing image of corporate business in television ads. featured; scenes shown from 20th Century Fox's "Wall Street" and from American Telephone and Telegraph (AT&T) ads. ["Village Voice" media analyst Leslie SAVAN - says ad. instills fear of business] [Ogilvy and Mather creative director John DOIG - explains creating American Telephone and Telegraph (AT&T) ads.] American Telephone and Telegraph (AT&T), British Airways and Macintosh ads. shown. [SAVAN - comments.] Irony of big business ads. trashing image of big business reiterated.

Greenfield, Jeff;
Jennings, Peter

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