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Automobiles / Audi #117255

ABC Evening News for Monday, Aug 01, 1988
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(Studio: Peter Jennings) Launching of campaign by Audi of American to get United States to buy Audis reported; details given of controversy over safety of Audi 5000. Report introduced

(Saint Louis, Missouri: Steve Shepard) Audi sales campaign featured; scenes shown from ads., details given of dropping sales figs. Audi 5000's acceleration problems reviewed; scenes shown of damaged cars. [WOMAN - blames car for accident.] Audi's explanation of acceleration problem detailed. [Audi spokesperson Tom McDONALD - says there is no problem.] Audi ad. shown describing guaranteed trade-in price &guaranteed maintenance. [McDONALD - says there is no chance Audi will abandon United States market]

Jennings, Peter;
Shepard, Steve

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