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Eastern Europe / American Ads #120312

ABC Evening News for Thursday, Dec 28, 1989
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(Studio: Tom Jarriel) Report introduced.

(NYC: Jeff Greenfield) Merchandising of images of the winds of freedom blowing through E. Europe featured; scenes shown from American commercials using these images as backdrop to sell their products. Image of USSR in earlier commercials contrasted to current image; Drixoral ad. depicting President Bush and Soviet President Mikhail Gorbachev cited as example of contemporary advertisement. ["Wall Street Journal"advertising editor Thomas KING - says ad. looks like an endorsement.]

Reporter(s):
Greenfield, Jeff;
Jarriel, Tom
Duration:
00:02:20

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