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A Closer Look (Different Pictures) #183502

ABC Evening News for Thursday, Oct 28, 1999
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(Studio: Jack Ford) Report introduced.

(Hollywood: Lisa Salters) The surprising success of the film "The Best Man", a low budget comedy featuring an all-black cast, examined; details given of the film's marketing strategy of a massive e-mail campaign and now of a television ad campaign directed to white females. ["The Best Man" director Malcom LEE - talks about e-mail.] [Actor Taye DIGGS, film critic Elvis MITCHELL - talk about marketing to white audiences.] [Universal Studios advertising vice president Adam FOGELSON - says romantic comedies appeal to female audiences.]

(Studio: Jack Ford) Report introduced.

(Dallas: Peggy Wehmeyer) The unexpected success of "The Omega Code", a low budget film, examined; film clip shown of this religious-based film. [MOVIEGOER - lauds the film.] ["The Omega Code" producer Matthew CROUCH - explains why he feels like a Moses and how he pitched his film to pastors.] [Church of the Harvest Bishop Clarence McCLENDON - says there need to be alternatives.]

Reporter(s):
Ford, Jack;
Salters, Lisa;
Wehmeyer, Peggy
Duration:
00:05:10

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