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Cigarette Ad. / Tobacco Ind. Offer #204676

CBS Evening News for Tuesday, Jul 22, 1969
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(Studio) Tobacco industry agrees to faster phase-out of cigarette advertising on broadcasting media, but wants concessions.
REPORTER: Harry Reasoner

(DC) [Philip Morris Incorporated Bd. Chairperson Joseph CULLMAN III - says authorized by tobacco industry to say all companies ready to discont. cigarette advertising on television and radio by September 1970. Provided legislature says this agreement not illegal under anti-trust laws.] [NAB President Vincent WASILEWSKI - says tobacco industry wants to preclude FTC (Federal Trade Commission) from requiring warnings in advertising. They'll save $200 million in radio and TV advertising and consumption won't decrease.] Chairwoman FTC and Federal Communications Commission pleased and willing to hold up on their proposals for strict advertising for now. Senator Frank Moss says must make sure other medias use restraint in ad.
REPORTER: David Dick

Dick, David;
Reasoner, Harry

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