ABC Evening News for Friday, Aug 04, 1972
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(Studio) McGovern staffers send out 1st postconvention mail requests for funds.
REPORTER: Howard K. Smith
(NYC) McGovern receives $200,000 in small donations through the mail. $25 million is projected cost of campaign. [McGovern mail coordinator, Morris DEES - says McGovern is trying to run a campaign, for 1st time in history, financed by small donors. Asks a million people to give $25 ea.] Nixon campaign also has direct-mail operation, but it is still being planned. [Nixon mail coordinator Robert MORGAN - says mail will get facts to Republicans, independents, and disenchanted Democrats]
REPORTER: Charles Burke
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