CBS Evening News for Friday, Apr 28, 1978
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(Studio) Inflation said making unlabeled products more popular.
REPORTER: Walter Cronkite
(Los Angeles, California) Generic products' popularity featured. Packaging described. Ralph's grocery chain noted. Line of goods titled "Plain Wrap." [WOMAN - likes products.] [2nd WOMAN - would test first.] Jewel Food Stores in Chicago and Star Mkts. in Boston said also carrying "Plain Wraps" prods.
REPORTER: Don Kladstrup
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