CBS Evening News for Thursday, Dec 15, 1983
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(Studio) Report introduced
REPORTER: Dan Rather
(Los Angeles, California) Decline in store demand for Santa Clauses examined; films shown. [Employment agency manager Myra DUNN - notes merchandise sells, while Santa isn't money-making situation.] Sears' opposition to Santa as not reflecting directly on the profit sheet cited as example. Use of one Santa in urban shopping malls noted replacing stores' hiring of separate Santas. [Store manager Brian BEE - doesn't want to confuse children with many Santas.]
REPORTER: Terry Drinkwater
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