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Gourmet Frozen Food #296925

CBS Evening News for Sunday, May 13, 1984
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(Studio) Report introduced
REPORTER: Morton Dean

(NYC) Growing popularity of frozen gourmet foods examined; films shown. [CONSUMER - praises new dinners.] Commercials for several prods. shown. [Le Menu spokesperson Steve McNEIL - hadn't expected product's popularity.] [CONSUMERS - explain attraction for them.] Benihana restaurant chain's consideration of price issue discussed. [Restaurateur Rocky AOKI - won't pay much himself for frozen dinner.] [McNEIL - thinks frozen gourmet food reflects society's desire for reasonable excitement in life.]

Brady, Ray;
Dean, Morton

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