CBS Evening News for Sunday, Mar 03, 1985
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(Studio) Report introduced
REPORTER: Bob Schieffer
(NYC) Growth in skin care industry among older women examined; commercial featuring Tish Hooker shown. [Germaine Monteil Cosmetiques spokesperson Sandi BURROWS - notes demographic effect.] Related statistics outlined on screen. [Ind. analyst Jos KOZLOFF - describes advertisers' approach to older women.] [WOMEN - disagree on prods.' effectiveness.] [Dr. Vincent DeLEO - cites lack of evidence substantiating prevention of wrinkles with chemicals.] [KOZLOFF - accuses industry of marketing fear; explains.]
REPORTER: Judy Muller
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