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1986 Auto Industry #306160

CBS Evening News for Monday, Sep 30, 1985
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(Studio) Report introduced
REPORTER: Dan Rather

(San Francisco, California) United States auto industry's effort to beat foreign competitors with 1986 models and implications for industry examined. [University of Michigan spokesperson David COLE - thinks industry is at crossroads.] [Pontiac engineer John SAWRUK - thinks public doesn't trust quality of United States cars.] [CONSUMER - agrees.] Role of buyers' age groups explained, discussed. [Analyst Maryann KELLER - notes effect of foreign prods. on current generation.] [Racing school instructor Bob BONDUBANT - lists qualities sought by buyers.] [CONSUMER - explains his approach to car purchase.] [Marketing expert J. David POWER - notes foreign car buyers aren't loyal to specific model.]
REPORTER: Frank Currier

Currier, Frank;
Rather, Dan

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