CBS Evening News for Tuesday, Nov 18, 1986
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(Studio: Dan Rather) Report introduced.
(Detroit, Michigan: Richard Roth) Corporation identity problems arising after merger of 2 well-known companies examined; Burroughs-Sperry, now Unisys, International Harvester, now Navistar, United States Steel, Consolidated Foods cited as exs. [Identity consultant Russell ANSPACH - describes his job.] [Unisys chairperson Michael BLUMENTHAL - praises new name.]
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