NBC Evening News for Thursday, Nov 30, 1978
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(Studio) Enforcement of guidelines considered. Star Mkt. Company chain in New England cited.
REPORTER: John Chancellor
(Cambridge, Massachusetts) Cambridge, Massachusetts, film shown. Incr. in supermarket bills noted. Big jumps in some prices said attributed to producers getting jump on mandatory price controls. Timing of price increases following Carter announcement of vol. guidelines noted. Star Mkt. Company reaction to suppliers' price increases reported Responses of companies, include Coca-Cola, Pepsi-Cola noted. Star Company's reaction to Pepsi-Cola's alleged inadequate response, by advising customers to buy competing products, noted. [Star Mkts. Tom STEMBERG - feels obligation to customers, and asks suppliers to adhere to Carter guidelines.] Further actions by Star anticipated.
REPORTER: Lee McCarthy
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