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Steinbeck / Birthday Celebration #497678

NBC Evening News for Monday, Feb 27, 1978
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(Studio) John Steinbeck's receipt of Nobel and Pulitzer Prizes,his authorship of "The Grapes of Wrath", "Of Mice and Men", "Tortilla Flat", "Cannery Row" and other books mentioned. Author's lack of popularity in his California hometown at some times and town's preparations to celebrate 76th anniversary of Steinbeck's birth now, reported.
REPORTER: John Chancellor

(Monterey, California) Anger towards Steinbeck by many residents of Salinas, California,because of things he wrote using town as background, noted. [Steinbeck friend George ROBINSON - describes feeling of townspeople toward Steinbeck for writing about less reputable section of town. Mentions "East of Eden."] Is noted that books "East of Eden", "The Grapes of Wrath" and "Tortilla Flat" became movies, and that now it is finally popular to talk of Steinbeck in Salinas. Dick Hayman's classes on Steinbeck at Salinas HS, library named in author's honor and establishment of the Steinbeck Fndn. cited. Hopes of Salinas residents to capitalize on Steinbeck's fame, as did people in Monterey with development of Cannery Row area, described.
REPORTER: Bill Sternoff

Chancellor, John;
Sternoff, Bill

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