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Decision 82 / Gender Gap #520420

NBC Evening News for Wednesday, Oct 27, 1982
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(Studio) Report introduced
REPORTER: Roger Mudd

(DC) Role of women's vote in current elecs. examined; gender gap present in 1980 election of Ronald Reagan recalled. [Republican political consultant John DEARDOURFF - doesn't think Republicans should dismiss women voters.] Soc. factors affecting women's political perceptions discussed; Republican party efforts to woo women noted. [Republican national committee spokesperson Betty HEITMAN - claims party and administration has excellent record in helping women.] [Democratic party spokesperson Landis NEAL - notes perception of pols. among women.] Commercials featuring wives of Richard Thornburgh and Michael Dukakis shown. [Democrat consultant Bob SQUIER - thinks Democratic party is national women's party] Republican commitment to altering situation by 1984 mentioned.
REPORTER: Judy Woodruff

Mudd, Roger;
Woodruff, Judy

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