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FTC / Eye Med. Ads #53993

ABC Evening News for Wednesday, May 24, 1978
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(Studio) FTC's ruling that eye doctors, optometrists and opticians should be allowed to advertise reported.
REPORTER: Tom Jarriel

(DC) Report on expected impact of FTC (Federal Trade Commission) ruling. Details of present situation in most states, prohibiting ads from eye doctors, optometrists and opticians, and of FTC (Federal Trade Commission) ruling given. [FTC chairperson Michael PERTSCHUK - notes that some states allow ads and that studies show prices in those states are lower than in other states.] American Optometric Association's opposition to rule and lawsuit filed about it mentioned. Possible savings to consumers with new rule stated.
REPORTER: Dan Cordtz

Cordtz, Dan;
Jarriel, Tom

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