NBC Evening News for Friday, Mar 22, 1985
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(Studio) Report introduced.
REPORTER: Tom Brokaw
(Nashville, Tennessee) Popularity of Jim Varney's "Ernie" character in TV commercials examined; films shown. [VARNEY - considers source of "Ernie's" popularity.] [Ad executive John CHERRY - agrees.] [Toyota dealer Cliff CUMMINGS - notes customers' reaction to ads.] [CHERRY, VARNEY - comment on character.]
REPORTER: Douglas Kiker
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