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Economy / Holiday Shopping / Retail Sales #725102

NBC Evening News for Friday, Nov 27, 1998
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(Studio: Brian Williams) The onset of the holiday shopping season noted; scenes shown long lines at a crowded Wal-Mart in Columbus, Ohio, and from the Century City shopping center in Los Angeles.

(No location given: Anne Thompson) The outlook for retail sales this holiday season featured; details given about the increasing use of Internet shopping; regional average expenditure predictions cited; scenes shown from Columbus and from malls in Dallas and Chicago. [Shopper Mehlinae DOUGLAS†- comments.] [American Express Judy TENZER†- says expectations are that people will spend more.] [Gap Michael McCADDEN†- says the Internet is a fast, efficient way to shop.] [Swift Gift Cards Carol JACOBSOHN†- comments on the gift cards she sells.] [Sears general manager Ray GODDARD†- comments on consumer confidence.]

(Studio: Brian Williams) Report introduced.

(New York: Mike Jensen) Difficulties for retail store owners seeking sales help featured. [Three SHOPPERS – comment on stores not having enough help.] [Store owners Stephanie PASCARELLA‡, John LUTTON‡, Macy’s Linda MARTIN, Gymboree Anna TUNES†, Pam LAVI†, The Museum Company Barbara TAYLOR†- comment on looking for sales help and bonuses offered to entice workers.] [National Retail Federation Bruce VAN KLEECK†- says this is the most challenging year retailers have faced.]

Williams, Brian;
Thompson, Anne;
Jensen, Mike

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