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Automobile Industry / Female Car #752351

CBS Evening News for Tuesday, Apr 06, 2004
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(Studio: Dan Rather) Report introduced.

(New York: Richard Schlesinger) The Volvo concept car, the YCC, designed by and for women featured; scenes shown of the car and the designers. [Communications manager Tatiana Butovitsch TEMM†, Volvo designer Cynthia CHARWICK†- talk about the car and its features.] [Women’s marketing expert Marti BARLETTA†- says women notice more detail.]

Reporter(s):
Rather, Dan;
Schlesinger, Richard
Duration:
00:02:10

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