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Advertising: Targeting Children #900034

ABC Evening News for Tuesday, Jul 29, 2008
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(Studio: Charles Gibson) FTC statistics on the money spent on the marketing of food and drinks to children cited.

(Washington: Lisa Stark) The advertising aimed at children on TV, online and packaging examined; scene shown of young campers at a Washington, DC, YMCA. [FTC's Mary ENGLE†- lists the products advertised.] [Kids Marcus MILLS†, Jordana SMITH†, Imani SHIPP†, Lloyd BERG†- react to the advertising.] [Better Business Bureau Elaine KOLISH†, Center for Science in the Public Interest Margo WOOTAN†- talk about nutrition, the food companies and ad standards.]

Reporter(s):
Gibson, Charles;
Stark, Lisa
Duration:
00:02:10

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